Search Engine Optimisation

Search engine optimisation – be easier to find, be easier to work with.

Most people search, whether they’re using a traditional search engine or a large language model like ChatGPT or Claude, without thinking about what goes on behind the scenes. They type in their question, hit enter, and then select what comes up first or near enough, or what feels like it answers their question best.

When the people you want to work with do that, that’s the moment you want your website to appear. Optimising your website for search, SEO, will help you be there in that moment.

Back in the day it would have been enough to know how to rank on Google and we could have written this only talking about how SEO helps you show up on Google. But that world is gone. Alongside Google, people are now also using tools such as ChatGPT, Claude, Perplexity and more to search for answers. Happily however, while SEO’s remit has therefore expanded, the foundations of it serve to support visibility in AI search. Our team can keep you up to date with how search is changing and, more importantly, what this means for you, without bogging you down.

If you’re struggling to be found online, we can help.

While SEO is a separate and distinct discipline from website development and design, we are able to leverage our skills in these fields to give you greater value. Our team can look holistically at your presence online, rather than only through one lens.

And just as with our services in website development and graphic design we’ll help you properly, by advising in plain English as to what’s best for your organisation.

This means we won’t make promises we can’t keep, like getting you to number one. But we will show you what can be done which will make a measurable difference to achieving your goals and be transparent about the time and budget you’ll need for that. For instance, we will help you develop an SEO strategy, not just advise on tactics.

Find out where you are now, get a SEO focused review of your website done.

Our approach to SEO, what can you expect?

In the same way that our websites are custom coded, our SEO services are customised to each client. You might only need a technical tidy to get you where you want to be, or you might need ongoing, long – term support. Regardless, we will begin in the same way – with a no-obligation chat to assess your needs and whether we’re the right fit. And if we are, the following are a few of the ways in which we can support you.

  • SEO audit

The depth and breadth of this will be tailored to and determined by your needs. It’s a comprehensive review of how your website is performing now – strengths to build on (and how) and gaps to address (and how).
Typically what we’ll dig into includes a technical health check, on-page SEO analysis, competitor benchmark and content opportunities. We’ll then share our findings with you and give you an action plan clearly setting out how you can achieve the success you’re looking for.

  • On-page SEO & content optimisation

You might know what you need but not have the capacity in-house, or you might need support in working out the best way to enhance what your website says to achieve your goals.
Our support includes: keyword planning and research, identifying content gaps, rewriting and restructuring key pages, metadata improvements (titles and descriptions that earn clicks) and internal linking that guides people (and search engines) to the right places.

  • Technical SEO support

If your site is loading too slowly then anything you do on a content front will not be as effective as it could be.
Our technical support involves a thorough review of what’s going on behind the scenes of your website. We’ll identify and fix the technical issues holding your website back.

  • Monitoring and reporting

Our team can help you set up the tools you need to keep an eye on what’s actually making a difference and show you how to use them to spot opportunities you can capitalise on. The level of our support ranges from assisting in set up to ongoing advice and consultancy.

Ready to be easier to find?

For a website that’s easier to find and a partner who’s proactive? Book a consultation with our team today.

Want to know how to improve your online visibility?