Ecommerce design & development

Our custom ecommerce website development service

All websites have a job to do, with ecommerce it’s obvious – to sell. But selling online takes more than simply adding products to a website and hoping for the best. For the user the experience must feel smooth, no-one wants lag time or friction when buying, and behind the scenes the set up must be both stable and secure.

That’s where we come in. We design and build custom ecommerce websites for teams who need a platform which converts browsers into buyers, which is easy to manage and is capable of evolving as the business grows.

From custom ecommerce website design and build projects, to advising on and implementing redesigns, to facilitating integrations we create ecommerce websites around the way your business sells, operates and grows, so the end result works properly for customers and for the team behind it.

Who do we deliver ecommerce websites for?

At Rubber Duckiee we have experience in delivering across a wide spectrum of ecommerce industries. If you:

  • need a bespoke design and build customised to you
  • need your online store needs to connect with other systems
  • find your current ecommerce website is difficult to manage, or to update
  • want a better structured product catalogue and customer journey
  • are planning a redesign and want a stronger technical foundation
  • want experienced guidance without jargon or unnecessary complexity

then we can help – book a meeting with our team today.

Ecommerce website development services

We develop ecommerce websites around the needs of the business using them and their customers. You’re not forced into a one-size-fits-all setup, and you won’t be left trying to work around the limitations of a fixed template.

Ecommerce website redesigns

If you’re just starting out then you need a brand new design and build. But, if you’re already several steps into your journey then it might be the case your current website has become difficult to manage, isn’t easy to improve upon, or is in fact no longer fit for purpose.

In these cases we redesign and rebuild ecommerce websites focusing on a strong technical foundation, enhancing the user experience and ensuring a setup which can grow with you.

Platform and payment integrations

If you’re selling online you’ll need your website to connect with payment providers, stock systems, CRMs, email platforms and other business tools. We can set all of this up, test it and ensure everything is secure so you can have confidence that all your systems are talking to each correctly as required to give your customers a seamless journey from browsing to purchase to receipt.

In many cases we find as ecommerce websites have grown and team members have changed new systems have been introduced with old systems left in place. We can work with you to assess what each tool and system is delivering for you to see what scope there is for rationalising what’s being used to ensure you’re not paying for any subscriptions which are no longing being fully utilised, or which duplicate.

Product and catalogue structure

We help shape ecommerce websites so products, categories and supporting content are organised clearly. This is a crucial element in making your online shopfront easy for customers to use and easy for your team to manage.

Checkout and user journey improvements

A strong ecommerce website should help customers move from browsing to buying with clarity and confidence. We build with usability, trust and conversion in mind throughout the journey.

Performance and security-focused ecommerce development

When transactions are involved, speed, stability and security matter enormously. We build ecommerce websites with long-term reliability in mind from the outset.

Our approach to ecommerce web design and development

Before we start either designing or developing, we take time to understand your products, your customers, your competitors and how your website needs to support the wider business.

To do this we look carefully at how people browse (assessing your analytics if this is a rebuild), what helps them make decisions, what your team needs day to day and what other systems your website needs to link up with.

At the heart of our approach is our belief in doing things properly. Our aim is not simply to deliver on your short terms needs, but to create a website which will support your business long after launch.

Why work with us?

If you’re looking for a team to come in and challenge and collaborate to make your vision of success a reality then you’re in the right place.

We build ecommerce websites the way we would build them for ourselves: drawing on our expertise, our diverse experience and by giving real care and attention.

Throughout we keep things clear, ask the right questions and think beyond launch, so the end result is not just a better-looking online shop, but one that is well structured, easy to manage and fully equipped to support your growth.

Ready to improve the way you sell online?

If so, let’s talk.

Whether you are launching a new ecommerce website, redesigning an existing one or looking for a more reliable ecommerce setup behind the scenes, we can help you create something that works properly for your customers and your team.

Need to start or expand your online shop?